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Procenergy

Recruiting talent

Middlesbrough-based Procenergy has been given support to market its new product thanks to the assistance of the Innovate Tees Valley programme. Procenergy has developed an online training marketplace for companies and individuals to compare and book different types of training programmes, as well as offering training record management.

Middlesbrough-based Procenergy has been given support to market its new product thanks to the assistance of the Innovate Tees Valley programme.

Procenergy has developed an online training marketplace for companies and individuals to compare and book different types of training programmes, as well as offering training record management.

Innovate Tees Valley has helped the company with the recruitment and part-funding of a graduate, Rebecca Baker, who is working at the company to develop a marketing strategy that incorporates digital and social media to promote the product as well as leading the rebranding programme the company is currently undertaking.

Prior to recruiting Rebecca, Procenergy did not have any specialist marketing expertise in-house and, by helping to provide this extra capacity to the business, Innovate Tees Valley is aiding the company’s growth.

Co-founder Mike Styan said: “We’re very excited about this product as we know first-hand there’s a real need in the industry for a trusted service online that provides a ‘one-stop-shop’ for training management, including the convenience of buying online.

“Rebecca is doing a fantastic job with some really targeted marketing. She’s also working closely with our suppliers, Techquity and Better Brand Agency, to manage our current rebranding activities, ensuring the transition is smooth whilst also making sure we keep the existing look and feel of the current site.”


For more information on Innovate Tees Valley visit www.innovateteesvalley.co.uk

Mike Styan,

Thanks to the grant from Innovate Tees Valley, we’ve been able to use Rebecca’s services much sooner than we would have ordinarily been able to, which has been extremely valuable during this period.

We’ve had some excellent support from Innovate Tees Valley and it’s been an extremely straightforward process working with them. I would definitely recommend companies in a similar position to ours to make the most of the support Innovate Tees Valley offer.

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