Course overview
You learn a number of key concepts and skills, and engage with industry leaders currently involved in disruptive industries. You develop innovative ideas that can facilitate your organisation to define and develop products/services for a new age of innovation.
Why study this course
- Develop strategies, concepts and perspectives for new market entry
- Align your organisation for effective strategy execution
- Understand cultural challenges
- Develop a framework for testing innovative ideas
- Drive overall innovation
- Engage with professionals currently involved in disruptive innovation
Course details
What you study
- Product/service differentiation
- New markets
- Technology adaptation management
- Cultural influences
- Risk analysis
- Success stories
- Servitisation
- Introduction to IPR