Make the most of marketing via your web stats

A breakfast seminar entitled ‘Improving your web marketing by knowing your Web Stats’ is to be held from 7.45am to 9.15am on Thursday 30 April at the University of Teesside’s Centre for Enterprise, Victoria Road, Middlesbrough.

The initiative is aimed at business people involved in marketing via the web seeking to make the most of vital data available from commercial websites.

Sponsored jointly by Teesside and District British Computer Society, the University’s IT Response Unit and North East New Technology Institute, the seminar will be led by successful local internet entrepreneur Alan Thompson.

“Company websites are a source of extremely valuable statistics that can be used to improve the business’s understanding of its customers’ habits and preferences. The reality is that very few companies know how to access and interpret this key data” explained Alan.

Those interested in attending this event should call the IT Response Unit on 01642 342633, fax 01642 342618

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