Concept Art BA (Hons)

You are guided through various concept art tasks and encouraged to develop an effective working practice. The unique challenges faced by a concept artist are identified and explored. You focus on the generation of original ideas and develop skills in the areas of thumbnailing, iteration and presentation.

This is a 30-credit module.

Develop your visual perception and drawing skills, which are essential for a productive artist to communicate ideas effectively, swiftly and efficiently. You are guided through a range of drawing exercises, including figure drawing, environment drawing and still life. These exercises develop your observational drawing abilities, allowing you to build on your artistic skills and range of techniques using a variety of traditional tools.

This is a 30-credit module.

Develop your ability to research the industry of visual arts, focusing on historical elements, and different artists and their art styles. Select an artist and style that you have studied in lectures, and research their work more closely, applying this to your own practice to create conceptual artwork.

This is a 30-credit module.

You are introduced to digital painting and 3D modelling packages, allowing you to investigate the creative potential of digital workflows. You also look at approaches and techniques used to create concept art, and develop creative visual and technical solutions to a brief.

This is a 30-credit module.

Creating a believable animated performance using 2D character animation requires research and development. You need to determine who your character is and their place in the story landscape. Explore the process that gives your characters depth to engage your target audience. Use acting references and creative animation skills to plan and create a convincing 2D character animated sequence.

This is a 30-credit module.

You work in a team to produce concept art material and create a pitch for a game, film or animation project.

This is a 30-credit module.

You focus on your visual storytelling skills, exploring narrative through the creation of storyboards, sequential art and marketing artwork. Study existing media to identify an appropriate methodology for adding storytelling to visual artwork.

This is a 30-credit module.

Develop your skills in practice-based research by experimenting and researching the creative process. Analyse and evaluate elements of varied historical and cultural research, applying your findings to your own practice and undertaking regular written reflection.

This is a 30-credit module.

You have the option to spend one year in industry learning and developing your skills. We encourage and support you with applying for a placement, job hunting and networking.

You gain experience favoured by graduate recruiters and develop your technical skillset. You also obtain the transferable skills required in any professional environment, including communication, negotiation, teamwork, leadership, organisation, confidence, self-reliance, problem-solving, being able to work under pressure, and commercial awareness.

Many employers view a placement as a year-long interview, therefore placements are increasingly becoming an essential part of an organisation's pre-selection strategy in their graduate recruitment process. Benefits include:

· improved job prospects
· enhanced employment skills and improved career progression opportunities
· a higher starting salary than your full-time counterparts
· a better degree classification
· a richer CV
· a year's salary before completing your degree
· experience of workplace culture
· the opportunity to design and base your final-year project within a working environment.

If you are unable to secure a work placement with an employer, then you simply continue on a course without the work placement.

You develop a sense of work discipline and a professional outlook by planning and executing an extended piece of work. Consider the associated legal, social, ethical and professional issues, as you explore your chosen subject area. Demonstrate your ability to analyse, synthesise and creatively apply what you have studied on the course.

This is a 30-credit module.

You extend your abilities in creating digital artwork inspired by industry standards. Investigate and apply a variety of techniques, including the combination of 2D and 3D methodology.

This is a 30-credit module.

You analyse and evaluate elements of professional practice against industry standards, applying your findings to your own practice. This demonstrates employment potential and future professional development.

This is a 30-credit module.